As part of Jägermeister’s #SaveTheNight Global Initiative, Jägermeister is Matching Donations Timed to PRIDE and The Stonewall Inn Safe Spaces Virtual Concert with All-Star Lineup
Stonewall Inn Gives Back Initiative GoFundMe
NEW YORK, NY (May 26, 2021) — In celebration of PRIDE, Jägermeister’s #SaveTheNight Initiative announced today that it is once again partnering with The Stonewall Inn Gives Back Initiative (SIGBI), the official non-profit of The Stonewall Inn, to raise funds for LGBTQA+ centers and safe spaces as they start to reopen across the country. The Stonewall Inn Gives Back Initiative is presenting The Stonewall Inn Safe Spaces Concert on Tuesday, June 1, and Jägermeister will match donations up to $25,000 to kick-off the starry fundraiser.
During the virtual event, legendary Stonewall Inn bartender, Fredd E. “Tree” Sequoia will mix a Jägermeister cocktail called, The Equali-Tea, made with Jägermeister, hibiscus grenadine, lime juice and ginger beer. The Stonewall Inn Safe Spaces Concert will stream for free on Tuesday, June 1st at 8 pm EST on https://www.thestonewallinnsafespacesconcert.com/The event will include a selection of songs, stories, greetings, and testimonials from an ever-growing roster of talent.
The Stonewall Inn Safe Spaces Concert will feature musical performances and appearances from a diverse group of members of the LGBTQA+ community, activists, influencers, and allies, including – Desmond is Amazing, Laith Ashley, Lance Bass, Alexandra Billings, Pierre Boo, Sophia Bush, Alyson Cambridge, Nicky Champa, Margaret Cho, Garrett Clayton, Chelsea Clinton, Jackie Cox, Alex Blue Davis, Lea DeLaria, André De Shields, Fran Drescher, Billy Eichner, Morgan Fairchild, Brita Filter, Harper Grae, Perez Hilton, Michelle Kwan, Amanda Lepore, Lorna Luft, Melissa McCarthy, Debra Messing, Julianne Moore, Beto O’Rourke, Amy Poehler, Randy Rainbow, Lisa Ramey, Omar Sharif, Jr, Jordin Sparks, Justin Teodoro, Sasha Velour, Martha Wash, Rita Wilson and remarks by Speaker of the House Nancy Pelosi. More will be announced soon.
“We are honored to continue our partnership with The Stonewall Inn Gives Back Initiative to support LGBTQA+ establishments in communities across the country,” said Chris Peddy, Chief Marketing Officer at Mast-Jägermeister US. “This PRIDE, we look forward to celebrating and bolstering the bars and venues that provide crucial safe spaces for individuals in some of the most challenging areas in the country to be LGBTQA+.”
Jägermeister is a proud supporter of nightlife and the artists, creatives and bartenders who have worked tirelessly to support it. At the start of the pandemic, Jägermeister knew the negative impact it would have on these communities. As a result, Jägermeister launched its Save The Night program which has included various charity initiatives to raise money for those whose passion, skill and hard work fuel and inspire the nightlife economy. For more information on the Save the Night initiative, visit save-the-night.com.
All proceeds from the event will help raise funds and awareness for The Safe Spaces Community Partner LGBTQA+ centers and safe spaces as they start to reopen physically. The Community Partners who will be helping build out The Stonewall Inn Gives Back Initiative Safe Spaces designation process across the country are the Borderland Rainbow Center in El Paso, Texas, Just Us in Nashville, Tennessee, The Magic City Acceptance Center in Birmingham, Alabama, The Gulf Coast Equality Council, Gulfport/Biloxi Mississippi The Utah Pride Center in Salt Lake City and the Kansas City Center for Inclusion.
The Stonewall Inn Gives Back Initiative Safe Spaces will identify and designate entertainment venues, food and beverage locations, stores, businesses, and other public venues, as safe spaces for LGBTQA+ members of the community. The standards and certification process will be designed by the community in some of the most challenging areas in the country to be LGBTQA+ and by some of the most marginalized individuals in the LGBTQA+ community.
To donate to The Stonewall Inn Gives Initiative Safe Spaces sponsored by Jägermeister’s global #SaveTheNight campaign, visit: https://gofund.me/4bfd597e
Introduced over 80 years ago, Jägermeister, German for “Master Hunter,” is one of the world’s most successful liqueurs and available in over 150 countries. The iconic taste of Jägermeister is not left to chance but is due to decades of experience, a safely guarded secret recipe consisting of 56 natural herbs, blossoms, roots and fruits including star anise, cardamom, cinnamon and ginger roots, and 383 quality checks. The botanical ingredients are extracted in their raw, unprocessed form through a gentle, weeks-long process of cold maceration to create Jägermeister’s base. The base, housed in more than 400 oak casks, then “breathes” for one full year, which is key to creating the complex and balanced flavor of Jägermeister’s legendary taste profile. Jägermeister is 35% Alc./Vol. and imported exclusively by Mast-Jägermeister US, White Plains, NY. Visit www.jagermeister.com and follow @JagermeisterUSA on Facebook, Twitter and Instagram. DRINK RESPONSIBLY.
- Lauren Jangl, Jägermeister, firstname.lastname@example.org
- Gabrielle Flamand, CIVIC on behalf of Jägermeister; email@example.com